Authentic Business for Soulpreneurs with George Kao
Business Tao with George Kao
No more marketing/sales funnels. Instead, be transparent & organic in your marketing... (2018)
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No more marketing/sales funnels. Instead, be transparent & organic in your marketing... (2018)

Episode from 2018 that's worth resharing...

A lot of solopreneurs get indoctrinated by marketers into believing that they need a sales/marketing “funnel”.

I don't think it's necessary, and for many of us heart-based service providers, it's not the way we want to start the relationship with our potential clients.

Comment here -- https://youtu.be/esA0IH0zIgI

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Authentic Business for Soulpreneurs with George Kao
Business Tao with George Kao
George Kao shares a unique message for business: Create without resistance. Connect without guile. Succeed without stress. Find his best articles here: https://www.GeorgeKao.com .
Topics include Authentic Marketing, Joyful Productivity, and Healthy Money. New episode every Monday.