Of all the things that I do in my business, the most important thing—and I hope to inspire you to consider this for yourself as well—is to stay in a consistent rhythm of creating, both free content like this video, and paid offers as well.
Curious… you mentioned creating YouTube vids, many of them. So far I just do a podcast and Substack. I hesitate to do video because, quite frankly, I believe that we are all watching waaaay too much on our screens. I feel funny about adding more for other people to get glued to. Sure, I suppose my message would be uplifting and nourishing, but still. That’s been keeping me from making video content. Curious about your thought…. And great video btw… though I listened to it on the podcast 😂
Thanks for your comment Christoph. And what you pose is a good intention and question. However, we need to be realistic and understand that the vast majority of people we want to work with in our businesses (and even, to have as friends) probably will keep using social media (and YouTube, especially) no matter if we're there or not. What our content does, however, is to help *replace* other shallower, less helpful content. Think of it as purifying the air :)
Curious… you mentioned creating YouTube vids, many of them. So far I just do a podcast and Substack. I hesitate to do video because, quite frankly, I believe that we are all watching waaaay too much on our screens. I feel funny about adding more for other people to get glued to. Sure, I suppose my message would be uplifting and nourishing, but still. That’s been keeping me from making video content. Curious about your thought…. And great video btw… though I listened to it on the podcast 😂
Curious… you mentioned creating YouTube vids, many of them. So far I just do a podcast and Substack. I hesitate to do video because, quite frankly, I believe that we are all watching waaaay too much on our screens. I feel funny about adding more for other people to get glued to. Sure, I suppose my message would be uplifting and nourishing, but still. That’s been keeping me from making video content. Curious about your thought…. And great video btw… though I listened to it on the podcast 😂
Thanks for your comment Christoph. And what you pose is a good intention and question. However, we need to be realistic and understand that the vast majority of people we want to work with in our businesses (and even, to have as friends) probably will keep using social media (and YouTube, especially) no matter if we're there or not. What our content does, however, is to help *replace* other shallower, less helpful content. Think of it as purifying the air :)
For my longer rant about this... https://youtu.be/LKEAoeAkda4
Thanks George, I guess I’ll start purifying some air then….
Curious… you mentioned creating YouTube vids, many of them. So far I just do a podcast and Substack. I hesitate to do video because, quite frankly, I believe that we are all watching waaaay too much on our screens. I feel funny about adding more for other people to get glued to. Sure, I suppose my message would be uplifting and nourishing, but still. That’s been keeping me from making video content. Curious about your thought…. And great video btw… though I listened to it on the podcast 😂