The trouble with cold calls and emails... and the 3 warm outreach alternatives
georgekao.substack.com
Too much of online prospecting/sales is about reaching out to strangers or acquaintances who have not signaled their interest in your work. "But based on their profile they might be interested, so I should reach out to them." Most of the time, this feel to the recipient like spam.
The trouble with cold calls and emails... and the 3 warm outreach alternatives
The trouble with cold calls and emails... and…
The trouble with cold calls and emails... and the 3 warm outreach alternatives
Too much of online prospecting/sales is about reaching out to strangers or acquaintances who have not signaled their interest in your work. "But based on their profile they might be interested, so I should reach out to them." Most of the time, this feel to the recipient like spam.